EVIDENCE
Applied work across enterprise platforms, brand systems, and this site. Each one demonstrates the practice operating on real material.
Aiden Jae
Building a Brand from Raw Material to Running Business
Jewelry brand built from raw material to running business. Custom Shopify architecture where the code respects the photograph. Identity, platform, packaging as one system.
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Altrueism
Transparency as Visual Architecture
Brand identity for handcrafted objects and sustainable ethics. Restrained wordmark, humanist type, earthen palette. Transparency as visual architecture.
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Encore
12-Year Enterprise Platform Evolution
Twelve-year enterprise platform evolution (2013-2025). Migrated a desktop Windows Forms recruiting platform to a browser-based modular JS framework while it served some of the largest organizations in the world.
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New City
Registration Architecture Applied to Prose
Registration architecture applied to prose. Four simultaneous layers across a three-layer fractal. Each beat specced for story, narrative structure, and somatic reader experience.
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